For trainers
Start a private training business
You already know the sport. Here is the rest: the check, the price, the bookings and the payments, in five steps. Listing on SSTracker is free, and you need no club.
Five steps
From first client to a full week
Decide who you train, and where
One sport, an age range you enjoy coaching, and a space you can count on: a park, a gym, a driveway. Small groups of two to five can lower the price for each family.
Get background-checked first
Most parents want it (the numbers are below). On SSTracker you are listed only once your check is current.
Set your rate
Start from what trainers with your experience charge where you live, and price group sessions per athlete.
Take bookings and card payments
Families pay your listed price, nothing on top, into your own Stripe account; you receive it minus 3.4% + 30¢ in total, card processing included.
Keep it positive
Compare each athlete only with their own past, and give the family one thing to practice before next time.
The numbers
The trade, and what families expect
- In the Aspen Institute's 2024 national parent survey, 87.9% of parents wanted coaches background-checked, and 66% said their child's coach had been. Youth Sports Business Report on the Aspen Institute parent survey (Mar 2025), read 27 Oct 2026
- Most private sports lessons cost $40 to $120 an hour. Stacker, with Athletes Untapped (Aug 2025), read 27 Oct 2026
- Entry-level coaches, often high school or college players, charge $30 to $50 an hour; former pros $90 or more. Stacker, with Athletes Untapped (Aug 2025), read 27 Oct 2026
- Group sessions run $30 to $60 per athlete. Stacker, with Athletes Untapped (Aug 2025), read 27 Oct 2026
- About 199,000 sports-coaching businesses in the US in 2026, most of them one person. IBISWorld, sports coaching businesses in the US, read 27 Oct 2026
- Coaches and scouts, self-employed included, numbered 306,500 in 2024, with 6% growth expected by 2034. US Bureau of Labor Statistics, coaches and scouts, read 27 Oct 2026
Ready for your first booking
Sign in, apply as a trainer, pass your check, connect payouts, and you are listed for families.